Recent studies indicate that one in five couples have difficulties conceiving. ExSeed, a London-based tech startup, is on a mission to help improve couples' chances of conceiving with a state-of-the-art smartphone device.
This simple and easy-to-use application allows men to test the quality of their sperm. In minutes, couples get the feedback needed to improve their chances of becoming pregnant.
Today, most men forgo fertility testing due to embarrassment and discomfort. ExSeed empowers men to test and improve the quality of their sperm on their own terms. The device's app provides users with scientifically researched lifestyle intervention programs designed to improve fertility and overall health. Personalized guidance is given through ExSeed Health's artificial intelligence-driven program and users have the ability to talk to live fertility experts or be referred to licensed physicians in minutes. Learn more about ExSeed's unique technology, their plans to disrupt the $40 billion fertility industry, and their experience at RocketSpace London.
Meet ExSeed: Disrupting the Fertility Industry From RocketSpace London 
Quick Facts
- Founded by Morten G. Ulsted, Emil Andersen, and Daniel Daugaard-Jensen in 2017
- Winner of Denmark's Venture Cup Challenge 2017
- Named in Forbes' Startups to Watch in 2018
- Funded by Trifork, corporate investors
- Partners include Rigshospitalet and University of Copenhagen
How Does it Work?
Users place a sperm sample onto a glass slide, position the slide into the handheld device, and connect their handheld smartphone to the device. The live sample syncs with the application and a powerful algorithm identifies the quality of the sperm and delivers the results within seconds. The application's advanced AI then provides users with customized lifestyle intervention plans designed to enhance male fertility.
ExSeed recently partnered with Microptic, a leading firm in the research, development, and distribution of diagnostic health systems. The organization worked with the team to create a new technology to facilitate highly accurate diagnoses.
"This state-of-the-art smartphone compatible device works with SCA software and will help give couples all over the world the ability to improve their chances of becoming pregnant. Moreover, building on the latest research, its advanced algorithm will give the patient a personalized recommendation on how to improve his sperm quality and overall health," said Microptic.
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Question + Answer
Morten G. Ulsted, co-founder and CEO of ExSeed Health, recently met with RocketSpace to discuss his journey thus far. Here's some of what he had to say:
What does ExSeed do?
Morten: ExSeed Health has developed an innovative way to test and improve the quality of a man’s sperm from the comfort of the home. This is done with a state-of-the-art smartphone device and a scientifically researched lifestyle intervention program.
How has ExSeed reinvented or disrupted the fertility industry?
ExSeed Health is reinventing the industry by now allowing men to take much more ownership of their fertility, both in terms of testing and subsequently working actively to improve their fertility and overall health.Although up to 40 percent of infertility is male related, there has, until now, been an almost exclusive focus on women in terms of the products and services offered — this is what we would like to change.
What does ExSeed's future look like?
First of all, we see ourselves expanding our product/service offering within the fertility space. There is so much more that can be done to further empower individuals in the area of personalized health. With this in mind, we’re already committing R+D resources to look at the next generation of devices and software. Further down the line, there are also some really interesting potential applications of the technology we employ, such as computer vision and optical analysis, in a range of white space markets we’ve identified.
In your opinion, what is the formula for tech startup success?
1) Identify a relevant problem/pain point which, if properly solved, can be translated into an attractive commercial opportunity. 2) Set a team that lives and breathes the mission of the company. 3) After that, it’s down to focus, speed, and execution.
Why did you join RocketSpace's London tech campus?
We chose the RocketSpace London campus primarily because of the brilliant physical space here — it’s a very cool environment, and it’s a flexible place where we know we can easily scale our UK team. Being surrounded by other like-minded tech startups is great as well for knowledge sharing and inspiration as we often face similar types of challenges despite being in different markets.
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