Workshop: US eCommerce / International Growth

Supercharge your US eCommerce growth plans in 2019

Hear from US eCommerce market-entry strategists, experts in mission-critical areas of US and international trade, and in-country service providers - including Gary Vaynerchuck's international digital agency VaynerMedia - as they offer invaluable advice, guidance and support to UK companies:

• US eCommerce market entry specialists VaynerMedia
• In-country US eCommerce experts Columbus Region USA
• Global product identification, barcoding and data standards GS1 UK
• Sales tax compliance specialists Avalara
• Global delivery solutions partner GFS
• Leading foreign exchange & payments processing experts World First
• eCommerce transformation & business change consultants Maytrix People
• UK government international trade advisors DIT

What you can expect:

This workshop takes a deep dive into a variety of strategies and solutions to the challenges and opportunities you’ll face in the following key areas:

• Market entry strategy
• Brand strategy
• Customer acquisition
• eCommerce
• Taxation & pricing
• Operations & logistics
• Delivery & returns

Please note, attendance is subject to the approval of the organisers who will contact you after you have registered.

The format:

The main focus is a series of 1-2-1 consultations with the experts in the room who will give you personalised advice and guidance around your specific challenges and circumstances.

Please note, the format of this workshop is designed to give both broad advice around international expansion and market entry, plus very specific, tailored advice and guidance to address your individual needs and circumstances.

To facilitate this, the organisers will contact you in advance of the workshop to find out about your specific needs and challenges so that we can organise the 1-2-1 mentoring sessions with the appropriate experts on the day. 

Who should attend:

CEO's, founders and C-Suite managers of eCommerce companies (B2B or B2C) with turnover greater than £5m seeking US growth or expansion in the next 6 to 12 months.

Timing:

Workshops run in two-hour slots throughout the day and are organised so that you have a series of one-to-one consultations with select experts relevant to your business needs and international expansion plans. There is also opportunity for peer to peer networking.

Meet the experts

John Rikhtegar - Head of eCommerce Revenue UK, Vayner Media

Raj Burman - GS1UK, Head of Small & Medium Business

As a venture growth builder and commercial specialist, I am responsible for leading the small business growth accelerator, partnerships and community services to support passionate artisans, innovators, value creators and growth implementors who are seeking to upscale business for success.

The team from the Colombus Region

Some of the world’s most recognizable apparel, lifestyle and home goods brands including Victoria’s Secret, Express, Abercrombie & Fitch, Lane Bryant and DSW, operate alongside top retail-related service providers to drive world-wide innovation from the Columbus Region.

Known as the Test Market of the U.S.A. and ranked No. 4 for a population most resembling that of the country, the Columbus Region is a proven testing ground. Headquarters such as Wendy’s, White Castle and fast-growing Piada, as well as other national chains including McDonald’s, Taco Bell and Chipotle, regularly test new menu items and technology in the Region.

Matt McCollister, Senior Vice President, Economic development

Matt is focused on driving continuous improvement in the organisation’s business development performance and aligning domestic, international and existing industry outreach strategies.

Tom Stipkovich, Project Manager

Tom works directly with companies evaluating the Columbus region for job creation and investment opportunities, including attraction and retention of domestic and international projects spanning all industry sectors.

David Pasley-Smith: Head of International Development

David has been with GFS for 5 Years and is responsible for their International Growth strategy and pioneering the development of the unique GFS International proposition. Prior to this, David has held senior Sales and Logistic roles with companies ranging from global market leaders to starts-ups, and shares over 20 years of Global Sales and International supply chain expertise.

Sacha Wilson - Director Tax Technology Solutions EMEA | Avalara

Sacha's team helps businesses of all size automate the complexities of global tax compliance. His background is in business development and ecommerce spanning 20 years and covers blue-chips such as Amazon and Arcelor-Mittal as well as several dotcom start-ups. During 11 years at Amazon he launched and grew programmes including Amazon’s Marketplace, Fulfilment by Amazon, Amazon Pay and Product Ads.

Hannah Ingram-Moore - CEO Maytrix People

Hannah has extensive knowledge of international sales, executive management, licensing and commercial markets in the retail, wholesale and travel retail business across luxury brands, apparel, watches, jewellery, home wares and F&B, within the key markets of the UK, Europe, USA, Caribbean and the Far East. Projects include work for Laura Ashley, Mulberry, The Gap, Swatch Group, Fortnum&Mason, Liberty London and Whittard of Chelsea.

About GS1UK:

GS1 UK is part of the global standards organisation that created this barcode numbering system over 40 years ago.

Our global community of more than two million businesses – over 38,000 of which are here in the UK – use GS1 standards like the GTIN, to make their process more efficient and to trade with confidence. GS1 GTINs are unique, trusted and traceable, enabling products to be authenticated and linked back to you, from where ever you trade.

We are a not-for-profit organisation and so we work for our members to develop standards and help to create trusted data required by the industry.

About RocketSpace:

RocketSpace is a global ecosystem of people and ideas that provides the necessary velocity — both speed and direction — to help the world’s top innovators bring the future to market. Founded in San Francisco in 2011, it has a strong global network across Asia, Europe and Australia and services are designed to help tech startups scale. RocketSpace’s Corporate Innovation Services team helps fuel global brands’ innovation programs by tapping into its ecosystem of startups from around the world.

About GTM Global:

Connects UK scale-up brands in digital and tech to a designated panel of experts from government, trade bodies and commercial partners to provide on-going advice and guidance for them to go market and expand internationally.

What to expect from the GTM Programme:

This workshop is part of the GTM programme which supports mid-market tech/digital companies on their international expansion journeys. By participating in the programme you can expect a mix of the following great benefits:

• Advice & guidance from experts in international trade
• Export readiness audits & market research reports
• Access to a network of in-country specialists & trade partners
• Go-to-market strategy development & market expansion planning
• Compliance, regulatory & risk management planning
• In-country distribution, sales & business development services
• Access to overseas EDOs, accelerator programs & government support
• Funding via an international network of investors & VCs
• Curated promotions & offers for businesses transacting overseas

For more information, contact GTM Global here.