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Catalyzing Startup Growth in the Global Marketplace: Running Pilots With Corporates

Speakers

  • Shaina Silva

    Shaina Silva
    Director of Industry Accelerators at RocketSpace
    Industry Innovation Strategist
    [Moderator]

  • Server Agirman Schneider Electric

    Server Agirman
    Innovation Manager at Schneider Electric

  • Scott May

    Scott May
    Head of MISTA at Givaudan

  • Kevin Barnes

    Kevin Barnes
    Vice President and Managing Director of Ferguson Ventures at Ferguson Enterprises

 

Event Details

Partnering with established corporations offers exciting rewards for startups — industry knowledge and experience, access to bigger distribution channels, opportunities for real-world testing for product-market fit, and more. For corporates, working with startups can mean the opportunity to create new channels for driving revenue, or to secure market share by staying at the forefront of industry innovation and emerging technology.
 
But how can startups approach corporates for a partnership? How do you find the right entry point into the organization? The exciting opportunity of a pilot program also has its risks, particularly because startups have less capital. Corporates can take their time during a pilot, while startups are pressed for time with limited runway. To effectively take advantage of partnering with corporates, what are the things you need to know?
 
Some of the questions you might want to ask are:
    • How can you approach corporates and find the right entry point into the organization?
    • How should you position your product or technology?
    • What should you bring to the table to get a corporate to say yes faster to a partnership?
    • How do you find the right outcome for a pilot? How can you define success in a way that can lead to a long-term relationship?
To dive into this engaging discussion, we’re bringing together the following guest speakers:
 
Server Agirman is Innovation Manager at Schenider Electric, a European multinational corporation that specializes in energy management, automation solutions, spanning hardware, software, and services.
 
Scott May is Head of MISTA, a venture funded by Givaudan, located in San Francisco, which brings startup ideas and products to a world-class food and beverage facility, capabilities, and ecosystem.
 
Kevin Barnes is Vice President and Managing Director of Ferguson Ventures, funded by Ferguson Enterprises, which invests in and partners with startups that are solving challenges in the commercial and residential construction, remodel, and services industries.
 
Shaina Silva, our moderator who will also speak for the startup side of the conversation, is Director of Industry Collaboratives of the Corporate Innovation Services at RocketSpace and leads a career dedicated to connecting great ideas and talent with opportunities in emerging markets.
 
As always, we will open up the discussion to the audience. Please bring your questions for our guests!
 
Agenda
5:30 - 6:00 pm | Happy (Half) Hour
6:00 - 6:30 pm | Panel Discussion
6:30 - 7:00 pm | Audience Q&A
7:00 - 7:30 pm | Networking
 
 
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